Mission Hills Golf Club in southern China was one of hundreds of golf facilities around the globe – including Spain’s Finca Cortesín – to celebrate Women’s Golf Day on 6 June as party of its ongoing drive to promote the sport to female golfers in China and worldwide.
Hundreds of women took part in a fun-filled spectacle of golf and glamour at the Mission Hills Shenzhen resort – the first ever Women’s Golf Day venue in China – on a day which also marked the one-year anniversary of the founding of the Ladies Amateur Golf Association (LAGA).
“Mission Hills has always been a strong supporter of women’s golf,” said Tenniel Chu, vice-chairman of the Mission Hills Group. “Last year we teamed up with the world’s most successful female golfer, Annika Sorenstam, and China’s number one female golfer, Feng Shanshan, to create LAGA with the aim of boosting women’s golf in China. With backing from The R&A, the China Golf Association, the Guangdong Golf Association, the Hong Kong Golf Association, the Hainan Golf Association and the Shenzhen Golf Association, we have already welcomed more than 5,000 female golfers to LAGA events at Mission Hills in the first year and we hope to increase that to 25,000 ladies in the year ahead.
“With the global golf industry facing the challenge of how to attract new players to the game, it is the ladies and their children who represent the next generation of golfers. Hence we need to make the game fun and accessible – and with initiatives such as Women’s Golf Day and LAGA that’s exactly what Mission Hills sets out to do.”
Recognised as the largest golf club in the world with 12 courses, Mission Hills Shenzhen is also the founder and host of the annual World Ladies Championship, a Ladies European Tour event since 2011, and the Annika Invitational, China’s first and only all-girls junior championship.