{"id":15030,"date":"2016-07-04T14:29:27","date_gmt":"2016-07-04T14:29:27","guid":{"rendered":"https:\/\/andaluciagolf.com\/vicente-rubio-president-of-finca-cortesin-hotel-golf-spa-2\/"},"modified":"2016-07-04T14:29:27","modified_gmt":"2016-07-04T14:29:27","slug":"vicente-rubio-president-of-finca-cortesin-hotel-golf-spa-2","status":"publish","type":"post","link":"https:\/\/andaluciagolf.com\/en\/vicente-rubio-president-of-finca-cortesin-hotel-golf-spa-2\/","title":{"rendered":"Vicente Rubio, president of Finca Cortes\u00edn Hotel, Golf & Spa"},"content":{"rendered":"

<\/span><\/p>\n

\u201cWE DON\u2019T RULE OUT ONCE AGAIN HOSTING THE VOLVO WOLD MATCH PLAY CHA\u201c<\/span><\/p>\n

Finca Cortes\u00edn could be the venue for a future edition of the Volvo World Match Play Championship \u2013 the international tournament held at the spectacular Costa del Sol resort on three occasions. According to president Vicente Rubio, the quality and format of the championship make it the ideal competition for Finca Cortes\u00edn. He also doesn\u2019t rule out the possibility of hosting another major, international-level tournament. <\/p>\n

Vicente Rubio says he is satisfied with the resort\u2019s progress in 2012. \u201cIt was a good year for Finca Cortes\u00edn in general. In spite of the delicate economic situation we experienced growth in number of clients and revenue during 2012, which is a very positive result. We also increased our average prices, both for the hotel and the golf course, which is our main objective in order to position the Finca Cortes\u00edn brand as a standard-bearer for hospitality, quality and service on the Costa del Sol and Spain.\u201d <\/p>\n

\u2013 Could it be said that Finca Cortes\u00edn\u2019s philosophy hasn\u2019t changed in these years since its inauguration?<\/p>\n

\u2013 After six years running the golf course and four years the hotel, we are certain that offering our clients maximum quality, both amenities and services, is the correct formula to make us stand out from the rest and achieve the objectives that the company has set. Our philosophy has been the same right from the start and we are convinced it works \u2013 and the results show that. We have probably one of the best resorts in Europe, offering a level of service that is difficult to match. <\/p>\n

On the golf course we take care to ensure maintenance is of the highest quality possible \u2013 a key reason for our success \u2013 and we offer a service that is a first for Spain and has been copied by many, which gives us a lot of satisfaction. At Finca Cortes\u00edn we don\u2019t sell rooms and green fees: we sell a unique experience that our clients remember for a long time, and that is why they always want to return. We have a very high rate of return guests, which indicates that we are doing things correctly and are on the right track. It\u2019s a perfect combination for the most demanding and discerning clients. <\/p>\n

<\/p>\n<\/p>\n

\u2013 Last year was the last Volvo World Match Play Championship at Finca Cortes\u00edn. How do you value the tournament, and what has been its effect on the resort? <\/p>\n

\u2013 Holding the 2012 Volvo World Match Play Championship was for us a great success, taking into account the fact that it was the only major tournament held in Spain with a world-class field. This was even more meritorious bearing in mind that in 2012 various other European Tour events scheduled for Spain were cancelled. <\/p>\n

All the editions of the Volvo World Match Play held at Finca Cortes\u00edn lacked institutional support, which was disappointing for us, and after the last edition a major handicap in negotiating a new contract. This year\u2019s tournament is being held in Bulgaria, thanks to the great support received from the Bulgarian government, which is providing three million euros to hold this prestigious tournament in its country. <\/p>\n

With more institutional support it\u2019s quite possible we would have been able to keep this great tournament at Finca Cortes\u00edn. It should be pointed out that, unfortunately, in 2013 Spain is hosting only one European Tour event, of the seven originally planned for 2012, and that\u2019s bad news for golf and tourism in Spain. <\/p>\n

As a general evaluation of those three years, holding a tournament of that category at Finca Cortes\u00edn has enabled us to position our resort in the golf and tourism industry much quicker and more effectively at a global level. It was also an enriching experience, which has helped us improve the course in a significant way, establishing it at the same level as the best courses in Europe when it comes to maintenance and design. <\/p>\n

\u2013 Is Finca Cortes\u00edn planning to host another international-level tournament?<\/p>\n

\u2013 As I have observed on many occasions, holding a major tournament has had a very positive impact on how the Finca Cortes\u00edn brand has been created and positioned. Our idea, in the not too distant future, is to host a top-level international that fits in with our profile and work philosophy. We also don\u2019t rule out once again hosting the Volvo World Match Play in its new format moving around different venues, but we need to see how it develops over the next few editions. We believe the quality and format of the championship make it the ideal competition for Finca Cortes\u00edn. <\/p><\/p>\n","protected":false},"excerpt":{"rendered":"

\u201cWE DON\u2019T RULE OUT ONCE AGAIN HOSTING THE VOLVO WOLD MATCH PLAY CHA \u2013 Last year was the last Volvo World Match Play Championship at Finca Cortes\u00edn. How do you value the tournament, and what has been its effect on the resort? \u2013 Holding the 2012 Volvo World Match Play Championship was for us a […]<\/p>\n","protected":false},"author":1,"featured_media":2658,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[124],"tags":[],"class_list":["post-15030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destinations"],"_links":{"self":[{"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/posts\/15030","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/comments?post=15030"}],"version-history":[{"count":0,"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/posts\/15030\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/media\/2658"}],"wp:attachment":[{"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/media?parent=15030"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/categories?post=15030"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/andaluciagolf.com\/en\/wp-json\/wp\/v2\/tags?post=15030"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}