The Bahia Principe Golf division has started 2023 with significant changes in its Dominican Republic and Mexico teams with the addition of two new directors, both members of the Professional Golfers’ Association (PGA) of America. Tory Gatrell has just joined as the new general manager of PGA Riviera Maya (Mexico) and, at PGA Ocean’s 4 (Dominican Republic), Ivan Merino joins the team of Carlos de Linares, Director of PGA Ocean’s 4, as assistant director and director of the new golf academy.
In addition to the new additions, Grupo Piñero plans to continue strengthening its golf division during 2023 with significant improvements to its facilities. In the case of the Dominican Republic, its Club House will be refurbished and we will begin with the remodeling plan of some parts of the course. On the other hand, at PGA Riviera Maya in Mexico, work will begin on a new clubhouse.
In terms of important events that will take place at PGA Riviera Maya this year, it will once again host two prestigious international tournaments such as the Latin American Senior Championship (in which amateur players participate) and the PGA Tour Latinoamerica Championship. This tournament is the last stop on the circuit for Latin American professional players, the PGA Tour Latam, who aspire to take a step forward in their career to the American PGA Tour.
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Strengthening talent
Tory Gatrell, PGA Riviera Maya’s new General Manager, is a professional golfer with an extensive knowledge of customer service excellence and a desire to promote and contribute to the growth of golf. As a member and ambassador of the PGA of America, Tory Gatrell will be responsible for implementing these standards in PGA Riviera Maya’s golf courses and in the quality of customer service. It is also worth noting that Tory Gatrell will set the strategy and content of the Academy at PGA Riviera Maya, as he is also an expert in teaching.
In addition to the new additions, Grupo Piñero plans to continue strengthening its golf division during 2023 with significant improvements to its facilities. In the case of the Dominican Republic, its Club House will be refurbished and we will begin with the remodeling plan of some parts of the course. On the other hand, at PGA Riviera Maya in Mexico, work will begin on a new clubhouse.
In terms of important events that will take place at PGA Riviera Maya this year, it will once again host two prestigious international tournaments such as the Latin American Senior Championship (in which amateur players participate) and the PGA Tour Latinoamerica Championship. This tournament is the last stop on the circuit for Latin American professional players, the PGA Tour Latam, who aspire to take a step forward in their career to the American PGA Tour.
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Strengthening talent
Tory Gatrell, PGA Riviera Maya’s new General Manager, is a professional golfer with an extensive knowledge of customer service excellence and a desire to promote and contribute to the growth of golf. As a member and ambassador of the PGA of America, Tory Gatrell will be responsible for implementing these standards in PGA Riviera Maya’s golf courses and in the quality of customer service. It is also worth noting that Tory Gatrell will set the strategy and content of the Academy at PGA Riviera Maya, as he is also an expert in teaching.
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On the other hand, Ivan Merino joins Carlos de Linares’ team as assistant director and director of the new golf academy at PGA Ocean’s 4. Ivan Merino is also a member of the PGA of America and has more than 24 years of experience in golf course operations. He will work with Carlos de Linares as support in operations and commercial tasks, in addition to becoming the project manager for the second golf academy of the Piñero Group.
The figures of Tory Gatrell and Ivan Merino will be key in the excellence of customer service, the improvement of services regarding the teaching of the game, its promotion among all residents and guests of our resorts and, ultimately, in enlarging the community of fans of this sport in our areas of action.
The PGA of America and its brand, widely recognized around the world, define and point the way to mandatory standards of excellence in customer service and golf course quality.
Both the PGA of America and Bahia Principe Golf, since the beginning of their alliance, have worked together to contribute to the growth of golf in the world, making it a much more accessible sport and facilitating its expansion. In addition, both organizations share the value of the client and their satisfaction, always seeking to provide the highest level of professionalism in their facilities. With these objectives in mind, Grupo Piñero, through Bahia Principe Golf, has made the development of a Golf Academy one of the basic pillars of this division.
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About Bahia Principe Golf
Bahia Principe Golf is one of the subdivisions that make up, along with Bahia Principe Residences and Bahia Principe Hotels & Resorts, Grupo Piñero’s Living Resorts business unit. Specializing in the design, construction and management of golf courses, it is certified by the PGA of America, one of the most important sports organizations in the world of golf, and currently operates two clubs with four courses and 54 holes: PGA Riviera Maya, in Mexico; and PGA Ocean’s 4, in the Dominican Republic. In addition, and in line with the Group’s sustainability policy, it manages its operations responsibly and respectfully with the environment, providing unique experiences for all types of players to enjoy this sport.
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About Grupo Piñero
Grupo Piñero is a family-owned Spanish multinational company founded in 1977. With a team currently comprising more than 14,000 professionals, the Group has evolved to extend its value proposition beyond the tourism sector, structuring its activity into three business units in order to maximize synergies and ensure consistency in the quality and innovation of its products and services. Living Resorts comprises its hotel activity, residential complexes and golf courses in Spain and the Caribbean under the Bahia Principe brand. Travel, which comprises the tour operating activities managed by Soltour Travel Partners, operating mainly under the Soltour brand, and the inbound activities under the Coming2 brand. Finally, the Mobility division groups together other mobility services at the destination, including its commitment to the development of sustainable mobility. Grupo Piñero’s aim is to create exciting experiences. To make this possible, it is committed to responsible management that allows it to offer the best experience to customers and employees and to actively contribute to society as a whole, with sustainability as the central axis and sustainable growth and innovation as the fundamental pillars of its strategy.
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